Every Partner Counts: Hatch and Dwell Studios

Ariane Goldman approached me in the spring of 2011 through mutual friends when she was planning the launch of HATCH, a collection of chic, timeless, and comfortable wardrobe essentials to wear before, during and after pregnancy, so that you can look beautiful through all stages of life. Ariane’s vision, even at that early stage, was to tie this new company to Every Mother Counts. We worked closely with the HATCH team and participated in their launch event that spring when the collection became available exclusively on Gilt Children. We screened a segment of “No Woman, No Cry” at the event for guests, and both Ariane and I spoke briefly about the partnership.

HATCH continues to donate $5 to Every Mother Counts for each item sold in support of our efforts to advocate for global maternal mortality reduction.

I met up with Ariane Goldman and another friend Christiane Lemieux, creative director of Dwell Studio, in early May to share our Mother's Day plans—Click here to read about a conversation between Christy, Ariane, and Christiane. Christiane promoted our efforts for a week on Dwell Studio and donated $10 for every entry from the Style/Squared contest on Pinterest to Every Mother Counts.