RED

RED

(RED)

(RED) works with the world's most iconic brands - including American Express, Apple, Bugaboo, Dell, Emporio Armani, Gap, Hallmark, Nike, Penfolds, Penguin and Starbucks - to make unique (PRODUCT) RED items, giving up to 50 percent of their profits to the Global Fund to invest in HIV and AIDS programs. Every dollar goes straight to people who need it, helping them stay alive so that they can go on taking care of their families and contributing to their communities. 

Since it's launch in 2006, (RED) has generated ovr $170 million for the Global Fund and over 7.5 million people have been impacted by HIV and AIDS programs supported by you (RED) purchases. 

Buy (RED), save lives. It's as simple as that.